It was no doubt there was a heightened trend of all-white looks for the Men’s Spring 2013 shows. The cool white statement creates relaxed, sporty silhouettes that are easily translated from the runway to this summer’s parties. Warm up your wardrobe with these three, tonal looks by Timo Weiland, Richard Chai and Robert Geller.
Look 1 by Timo Weiland Japanese Cotton Shorts and Classic Button down Look 2 by Richard Chai Cotton Combo Flange Zip Placket Shirt, Crinkled Cotton Oversized Shorts & Sleeveless Zip Front Vest Look 3 by Robert Geller Sepia White Cowboy Denim Jacket, Tencel Pajama Shirt and Fabric Combo SweatpantArchive for the ‘Shop Fiftytwo’ Category
Fiftytwo Presents LEATHER JAPAN
Friday, January 4th, 2013Pre-Fall 13′ at Fiftytwo Showroom
Friday, November 30th, 2012Some of our designers will be showing for Pre-Fall 13′.
Get excited for Ostwald Helgason, Prism, Timo Weiland, Serpui Marie, Antipodium, and Etiquette!
Maria K. on behalf of Fiftytwo Showroom
Which Men’s Designer Will Hit the Big Time?
Thursday, September 13th, 2012Three of our menswear designers, Richard Chai, Robert Geller, and Timo Weiland, are featured in today’s WWD cover story, Which Men’s Designer Will Hit the Big Time? by writer David Lipke.
Richard Chai Love Spring 2013
Friday, September 7th, 2012Richard Chai’s Spring 2103 runway show took place yesterday, September 6, but his vision began this past March.
Even before his first sketch, the designer had an image for his menswear and Richard Chai Love lines. “Light” – that was the word Chai used to describe his collection. “In the beginning, you have to imagine what your vision will look like,” said Chai.
The designer, depicted below before his runway show, used sheer nylon and printed floral silk throughout his pieces. “There was a winning lightness of spirit to these clothes. They looked fun to wear,” said Maya Singer of Style.com.
Chai’s fashion show, which was held at Lincoln Center yesterday, featured dark denim dresses, cropped halter tops, and flare skirts. His menswear line featured sheer polos and athletic references. “All of it was perfect for the hip urban warrior Chai has always known exactly how to dress,” raved Dhani Mau of Fashionista.com.
For more on Richard Chai, contact sales@fiftytwoshowroom.com
Maria K. on behalf of Fiftytwo Showroom
Introducing Rodebjer at Fiftytwo!
Thursday, August 30th, 2012FiftyTwo Showroom is so excited to announce the addition of the Rodebjer brand to the showroom’s 2013 Spring/Summer lineup!
Carin Rodebjer grew up far from the world of fashion, on the Swedish island of Gotland. A move to the vibrant cultural melting pot of New York City, and a time well spent at the Fashion Institute of Technology (FIT) gave her a new set of eyes in fashion.
Her style was relaxed, effortless, and her talent apparent. Prior to earning her FIT degree Rodebjer began selling her handmade designs in high-end New York shops, giving birth to the Rodebjer brand in 1999. Since its conception Rodebjer has earned much praise, winning the Designer of the Year award by Swedish ELLE and expanding into the American market through a New York based branch of Rodebjer Inc.
Rodebjer’s Spring/Summer 2013 collection brings her distinct silhouettes and combines them with cool summer colors.
Camus shirt and Sinai pant
Maus blouse and Atacama pant
Wahiba Nature Print tank and Atacama Watermelon pant
The Short Sweater and Bardenas shorts
To learn more about Rodebjer, visit http://www.rodebjer.com/
Maria K. on behalf of FiftyTwo Showroom
Waiting for the Sun on Moda Operandi
Monday, April 30th, 2012Moda Operandi is the baddest kid on the block. It is the dream team of the fashion world, with such talents as Lauren Santo-Domingo and Taylor Tomasi-Hill. These ladies have taste, offering the best of the collections on their e-commerce site way before they hit the stores. When Moda Operandi gives its blessing to a fashion line, you know its gotta be good.
The W/Sun team draws on classic styles for their designs, but uses rosewood and bamboo as opposed to the traditional metal and plastic. The wood ads character and has the unique benefit of improving with age by responding to the user’s wear. Of course, the fact that they are young cute french boys doesn’t hurt either.
One of our favorites is the 19.6Gs style, inspired by the iconic glasses of John Lennon. These guys are perfect for the upcoming festival season and radiate 1960s cool. Made from Rosewood, they are available in vintage black and natural and feature UV400 protection. Check them out below.
Moda Operandi is offering a preview and opportunity to buy the collection. But act quickly, it’s only available until Wednesday May 2nd at 11pm, that’s just 2 days!
-Annie on behalf of the team at Fiftytwo Showroom
Sock ‘em and Rock ‘em
Friday, January 13th, 2012We can’t wait to share our latest addition to the showroom… introducing Etiquette Clothiers, the world’s most proper basics. Created in 2011 by marketing maven Benjamin G. Vergnion, the focus is on the essentials—socks, underwear and accessories made of the highest quality materials—for men and women. Traditions of Classic craftsmanship and artisanship can be seen in the finished product, with a focus on modern design. Etiquette begins with what you first put on each day. It’s the foundation of your everyday dress routine.
Need a little spring in your step? Nothing says fun like wearing bold patterned quality-driven socks. There are plenty of colors and patterns to add a little expression to your style. Can’t decide? Go for a 2-pack with different but coordinating prints.
And if you’re not in the mood to rock the socks, how about Etiquette Clothiers’ Underwear. Good style starts from the inside out… why not begin with your “innerware”. Elevate the essentials and transform your daily uniform with these exceptionally soft cotton basics.
Following several inspiring collaborations with the Laundress New York, Abici Italy and artist Jonny Detiger among others, keep an eye out for Etiquette’s latest collab with Fiftytwo’s own Robert Geller.
Fiftytwo is launching the complete collection this month. Stop by and say hi!
Hello, FINA DU
Thursday, May 12th, 2011Just as you were contemplating treatment for your internet shopping addiction, we would like to introduce you to your new e-commerce indulgence: FINA DU. This Swedish-born/Manhattan-based online boutique translates to “Lovely You,” and specializes in timeless, effortlessly chic pieces from Scandinavian designers.
One of said designers happens to be Fiftytwo’s Camilla Norrback, whose eco-friendly collection fits in seamlessly with FINA DU’s classic & clean aesthetic. Read more about Camilla here, and click the pics below to purchase your own “ecoluxury” piece from FINA DU.


























