Archive for the ‘Behind the Scenes’ Category

Backstage at Robert Geller, Spring/Summer 2013, by Le 21eme

Tuesday, December 18th, 2012

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View the full story on Le 21eme

Etiquette “Art of Socks” Short Film

Thursday, November 8th, 2012

Tonight, November 8th, the world’s most proper basics brand is debuting a short film. “The Art of Socks” presentation by Etiquette Clothiers will entail a preview of their 2013 collection. The event will take place at Freemans Benchmade Bespoke Studio, in New York City at 6pm.

Maria K. on behalf of Fiftytwo Showroom

Backstage at Robert Geller Spring Summer 2013

Monday, October 22nd, 2012

 

Photograph by Kate Owen

Prism SS13 Presentation / Milk Made

Wednesday, October 10th, 2012
Photograph by Chris Swainston

Models at Prism SS13 Presentation, The Standard New York Rooftop

Fiftytwo Goes to LA Market Week!

Thursday, October 4th, 2012

Fiftytwo Showroom knows that New York is the fashion capital of the world, but we’ve got love for the west coast too. We’ll be conducting a pop-up showroom during Los Angeles Market Week from October 14th to 18th. Ten of our designers will be exhibiting at LA’s Cooper Design Space.

Our pop-up showroom will feature Spring/Summer 2013 lines from Abi Ferrin, EM, Etiquette Clothiers, Fiona PaxtonJauntOsklenRodebjerSalinasSerpui MarieTimo Weiland, and Verano High.

Maria K. on behalf of Fiftytwo Showroom

Which Men’s Designer Will Hit the Big Time?

Thursday, September 13th, 2012

Three of our menswear designers, Richard Chai, Robert Geller, and Timo Weiland, are featured in today’s WWD cover story, Which Men’s Designer Will Hit the Big Time? by writer David Lipke.

Richard Chai Love Spring 2013

Friday, September 7th, 2012

Richard Chai’s Spring 2103 runway show took place yesterday, September 6, but his vision began this past March.

Even before his first sketch, the designer had an image for his menswear and Richard Chai Love lines. “Light” – that was the word Chai used to describe his collection. “In the beginning, you have to imagine what your vision will look like,” said Chai.

The designer, depicted below before his runway show, used sheer nylon and printed floral silk throughout his pieces. “There was a winning lightness of spirit to these clothes. They looked fun to wear,” said Maya Singer of Style.com.

Photo credit: iolex

Chai’s fashion show, which was held at Lincoln Center yesterday, featured dark denim dresses, cropped halter tops, and flare skirts. His menswear line featured sheer polos and athletic references. “All of it was perfect for the hip urban warrior Chai has always known exactly how to dress,” raved Dhani Mau of Fashionista.com.

Photo credit: iolex

Photo credit: iolex

Photo credit: iolex

Photo credit: Alessandro Viero / GoRunway.Com

Photo credit: Alessandro Viero / GoRunway.Com

For more on Richard Chai, contact sales@fiftytwoshowroom.com

Maria K. on behalf of Fiftytwo Showroom

Fiftytwo does the Miami Swim Show

Tuesday, July 31st, 2012

Last week, The Fiftytwo Showroom team said goodbye to New York and Hello! Miami. The occasion- The Miami Swim Show. The MO- Bikinis. To give you a bit of a taste of our experience, I’ve put together this photo diary.


The Convention Center, a giant skeleton of a building , suddenly found itself full of pop-up shops selling every kind of bikini that you could possibly imagine. Of course, we had the coolest spot, hosting 9 brands- Adriana Degreas, Clube Bossa, Jo de Mer, Marzia Genesi Sea, Olasul, Osklen, Tooshie, Verano High. Needless to say, we were very popular. Our Amazonian models donned the itsy bitsy bikinis and caftans alike, while buyers from around the world took note.

Of course, when in Rome, do as the Romans do. We had to see what Big Willy Style meant when he said “Bienvenido a Miami.” Thankfully, we didn’t have to go very far. Our hotel, The Standard, had a pool and a vibe to rival St. Tropez. The pool had the greatest concentration of attractive people I think I’ve ever seen. All of a sudden, I understood why the Miami Swim Show is located in Miami- cuz they make bikinis look gooood.

Fortunately, we brought a bit of Miami back with us. To schedule an appointment to see the collections contact Jessica@Fiftytwoshowroom.com

Hasta Pronto:)

-Annie on behalf of everyone at Fiftytwo

 

The Best of both Worlds

Thursday, June 7th, 2012

With Father’s Day approaching, what better time to mention one of Fiftytwo’s favorite duos: Menswear designer Robert Geller and daughter, Luna Geller. Not only is Robert talented in what he designs but he continues that energy into being the best father that he can be, and we can vouch for this! Little Luna seems to be adopting her own sense of style when she spends her time staring over her father’s shoulder at his studio and then trotting up front to the showroom to spend time with Mommy Ana.  Robert says, “Luna comes into my office and stays with me while I’m working. She sits at the table next to me while I’m sketching and she has her markers out, doing her thing.”

This adorable father/daughter duo was just featured on Park & Bond’s website where they referred to him as one of the  ”Most Stylish Dads in NYC.”

Below are some images of Robert Geller’s Fall12 Collection:

Shop the Fall12 Collection at:

http://www.parkandbond.com/designers/robert-geller


to Market We Go

Friday, April 29th, 2011

Warm weather, jewelry, and shoes. What more could a girl (or guy, for that matter) ask for?  In honor of the upcoming New York Accessories Market (May 2nd-6th), we invite you to indulge your accessory appetite by checking out our featured designers. Click. Enjoy. Repeat.

JEWELRY

e.m.

Disaya

Fiona Paxton

Flutter by Jill Golden

Kiel Mead

Rue

Fiona Paxton

Disaya

 

 

 

 

 

 

 

 

 

 

 

 

 

ACCESSORIES

Hikaru Noguchi

Khirma Eliazov handbags

Zeferino footwear

Charlott Vasberg handbags

Moio scarves

Dekkori shoe accessories

Khirma Eliazov

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Zeferino

 

 

 

 

 

 

 

 

 

 

 

 

 

READY TO WEAR

Alessa

With & Wessel

Alessa

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

With & Wessel